Graphic design is a craft where professionals create visual content to communicate messages. By applying visual hierarchy and page layout techniques, designers use typography and pictures to meet users' specific needs and focus on the logic of displaying elements in interactive designs, to optimize the user experience.
graphic design goes in UX and UI design—is to display information harmoniously. You should ensure that beauty and usability go hand in hand, and therefore your design can discreetly carry your organization’s ideals to your users. When you establish a trustworthy visual presence, you hint to users that you know what they want to do – not just because you’ve arranged aesthetically pleasing elements that are where your users expect to find them, or help them intuit their way around, but because the values which your designs display mirror theirs, too. Your visual content will quickly decide your design’s.
Process We Follow
The Graphic design process includes eight general phases
1)Design brief
The design brief will be the cornerstone of your future design and create a good graphic design flow.
Here, you pre-define goals and strategies for executing your design project. It requires a lot of details and straightforward communication to do it right.
2)Research phase
Like with everything else in the world, good research is half the work. Learning about the market, competitors, and the people consuming your design will make your job much easier.
Plus, good graphic design research can guide you in some new directions and yield great inspiration.
3) Concepts
Pen and paper or an online whiteboard – it’s time to kick into creative mode. This is where you can dream up as many ideas as possible. Brainstorming includes inspiration, colors, emotions, mood, images, and everything else that might contribute to your design.
4) Concept development
Once the brainstorming is done, and everyone is set on the general idea for the design, it’s time to polish all the details. This is the stage where you can really show off your skills to create something that’s both beautiful and functional.
5)Design review
A design review is a process of getting structured and meaningful feedback on a piece of design.
During the design review stages, designers present their ideas to all their stakeholders and get feedback on how they can be improved. You’ll get different perspectives by including various roles in the review process, helping you to create the best design possible.
6)Iterate
Every piece of design requires multiple review stages from different stakeholders until it’s ready for publishing.
But iterations can be slow and draining while waiting for everyone to review your design. In the meantime, you and your reviewers can get lost in the sea of design versions, making the whole process even more confusing.
For everything to run smoothly without frustration, it’s essential to make giving and receiving feedback as easy as possible.
7)Approve
At the end of the day, all your stakeholders need to be on the same page about your final design before it can see the light of day. But sometimes it’s impossible to have your design approved in one or two steps.
Keeping track of who’s approved what and not losing track of which designs you still need to review will help you create a smooth approval process.
8)User testing
User testing is a helpful tactic to get your design approved by the group that matters the most – your users and customers.